What is Music Pitching?
The music industry is ever evolving. As such, the methods in which musicians can promote themselves must also evolve to match it. In the new era of music streaming, platforms such as Apple Music, Spotify, Tidal and Deezer are the go to method of music consumption by most people.
Playlists on these platforms are now a major way people discover music. So as an established or up and coming musician, being able to place your music in the hottest playlists is the key to getting your music heard by a broad audience.
How GroovePitcher Helps
GroovePitcher makes it easy for musicians to submit their tracks to playlist curators. We are constantly updating our lists of playlist curators and cover a lot of genres so that every artist will have their style of music covered.
Here are some tips to help you make the best impression to playlist curators:
Make sure your music is of high quality. Curators are very protective our their playlists and their listeners, they will not add a song that does not stand up to the other tracks on their playlist
Choose the right genre for your music. You might think you are giving your music the best possible opportunity to be heard by selecting as many playlists as possible. However, this is not a sound strategy as Curators will not add your music to their playlist if it does not fit the vibe, mood and genre of their playlist. So choose wisely.
Give smaller playlists a chance. Yes it is important to have your song on the biggest playlists but sometimes, choosing a playlist that does not have as many followers might just work out for you. Not only do you stand a better chance of your music being placed higher on the curator's playlist, but also if your song gets enough plays, the bigger playlists would pick it up and add it to their own playlists without further actions from you. Which is a great situation to be in.
We hope this blog has been helpful in understanding what music pitching is. We hope it has also giving you ideas on how to strategize for your next big release. GroovePitcher is actively invested in the success of our clients and wish you luck on your music journey.